The Power of Hyper-Local Advertising and How 99 Ads Can Help Your Business

Feb 25, 2025

The Power of Hyper-Local Advertising and How 99 Ads Can Help Your Business


In today’s digital world, businesses no longer need to rely on expensive national campaigns to reach their audience.

Instead, hyper-local advertising allows small and medium-sized businesses to target potential customers right in their own neighborhoods. Whether you run a plumbing company, a landscaping business, or a local café, hyper-local marketing ensures that your ads are seen by the right people at the right time.

What Is Hyper-Local Advertising?
Hyper-local advertising is a digital marketing strategy that focuses on targeting consumers in a specific geographic area—sometimes as precise as a single postcode, street, or neighborhood. This approach is particularly effective for businesses that rely on local customers rather than nationwide sales.

For example, if you own a landscaping business, advertising to people across the country wouldn’t make sense. Instead, you’d want to show ads to homeowners in your service area who are actively looking for landscaping solutions. Hyper-local advertising makes this possible through platforms like Facebook Ads and Google Ads, which allow businesses to narrow their audience based on location, interests, and even past behaviors.

The Benefits of Hyper-Local Advertising


Highly Targeted Reach


With hyper-local advertising, your business isn’t wasting money on people who are too far away to use your services. Instead, your ads reach people who are most likely to convert into paying customers.


Cost-Effective Marketing

Since you’re targeting a smaller, more relevant audience, you’ll spend less on advertising while achieving better results. This is especially useful for small businesses with tight budgets.


Higher Conversion Rates

Local consumers are more likely to engage with ads that are relevant to their needs. If someone in your area searches for "artificial turf installation near me" and sees your ad, they are far more likely to become a lead than someone who sees a generic national ad.


Better Engagement and Brand Awareness

Reaching people within your community helps build brand recognition. If your business keeps appearing in their feeds and search results, they’ll start to recognize and trust your brand, increasing the likelihood of future sales.


How 99 Ads Can Help Your Business with Hyper-Local Advertising

At 99 Ads, we specialize in affordable, effective advertising that gets results for local businesses. Our £99/month service is designed to help you run highly targeted Facebook and Google Ads campaigns without the hassle of complicated setups or long-term contracts. Here’s how we can help:

1. Location-Based Targeting
We use advanced targeting tools to ensure your ads are seen by people within your service area. Whether you want to target a 5-mile radius around your business or specific postcodes, we customize your campaigns for maximum impact.

2. Ad Creation and Optimization
Creating effective ads requires more than just picking a location. We design eye-catching visuals, craft compelling ad copy, and continually optimize your campaigns to improve performance and reduce wasted spend.

3. Retargeting for Maximum Conversions
Most people don’t buy immediately after seeing an ad. That’s why we use retargeting strategies to remind past visitors about your business, increasing the chances they’ll contact you when they’re ready to make a decision.

4. No Contracts, No Hidden Fees
We believe in keeping things simple. With 99 Ads, you get expert advertising management at a low monthly price, with no long-term commitments. If you ever need adjustments to your campaign, we offer free edits to keep your ads performing at their best.

Get Started Today
If you’re looking for an affordable way to grow your business through hyper-local advertising, 99 Ads is here to help.

For just £99 a month, we’ll handle everything for you, so you can focus on running your business while we bring in the leads.

Ready to take your local marketing to the next level?

Contact us today and let’s get started!