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🚀 Best Practices for Facebook Ads in 2025: Get More Clicks &amp; Conversions Facebook Ads remain one of the most powerful tools for businesses to generate leads and sales. However, with constant updates to the algorithm, what worked last year might not work today. If you want high-converting ads that bring real results, follow these best practices to maximize your return on investment (ROI).🎯 1. Use Facebook’s AI for Smart Targeting Facebook has shifted away from manual interest-based targeting and now uses AI-powered Advantage+ Audiences to automatically find the best people for your ads.💡 Best Practices: ✅ Instead of selecting detailed interests, try a broad audience and let Facebook refine it. ✅ Use Lookalike Audiences based on past customers or website visitors. ✅ Retarget users who visited your site, engaged with your content, or watched your videos.🚀 Pro Tip: The algorithm needs time to learn. Let your ads run for at least 3-5 days before making changes.&nbsp; 📸 2. Focus on Scroll-Stopping Creative Your image or video is the first thing people notice—if it doesn’t grab attention, your ad won’t perform well.💡 Best Practices: ✅ Use bright, high-contrast images or short, engaging videos. ✅ Test multiple creatives (Facebook will optimize the best-performing one). ✅ Add text overlays with a clear call-to-action (e.g., “Book Now” or “Limited Offer”).🚀 Pro Tip: Video ads outperform static images in most industries—try a 15-second video ad to increase engagement!&nbsp; 📝 3. Write Clear &amp; Persuasive Ad Copy Your ad text should be short, clear, and focused on the customer’s pain points.💡 Best Practices: ✅ Start with a hook that grabs attention (e.g., “Struggling to get new customers?”). ✅ Highlight a clear benefit (e.g., “We help small businesses generate leads with Facebook Ads.”). ✅ Use a strong call-to-action (CTA) (e.g., “Get Your First Ad Managed for FREE!”).🚀 Pro Tip: Keep ad copy under 3 lines so it’s fully visible without clicking “See More.”&nbsp; 📊 4. Optimize for Conversions (Not Just Clicks) Many businesses make the mistake of optimizing for engagement or traffic instead of actual leads or sales.💡 Best Practices: ✅ Choose “Conversions” as your campaign objective if you want sales or leads. ✅ Make sure your landing page is mobile-friendly and loads fast. ✅ Add Facebook Pixel to track conversions and retarget visitors.🚀 Pro Tip: If you're getting clicks but no sales, tweak your landing page—not the ad!&nbsp; 💰 5. Test &amp; Scale the Right Way Testing is the key to reducing ad costs and increasing ROI. Never assume one ad will work forever!💡 Best Practices: ✅ Run multiple ad variations (different images, text, and audiences). ✅ Let your ads run for 3-5 days before making major changes. ✅ Scale successful ads by increasing budget slowly (10-20% every few days).🚀 Pro Tip: If an ad isn’t working, try changing the offer before scrapping it completely.&nbsp; 🔥 Want High-Converting Facebook Ads Without the Hassle? At 99 Ads, we handle everything—setup, targeting, and optimization—so you get real customers, not just clicks!✅ Facebook &amp; Google Ads for £99/month—no contracts! ✅ Free edits &amp; optimizations anytime. ✅ More leads, more sales—less stress!👉 Click here to get your first ad preview FREE!

 Best Practices for Facebook Ads in 2025: 

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📍 How to Use Google Maps Ads to Get More Local Customers If you run a local business, Google Maps is one of the most powerful (and underrated) advertising platforms. It puts your business right in front of people searching for your services nearby.🔥 Why Google Maps Ads Are So Powerful ✅ Appears at the top of local searches (above competitors!). ✅ Only pays per click—you’re not wasting money on bad leads. ✅ Works for plumbers, electricians, florists, salons, and any service business!&nbsp; 🎯 How to Set Up Google Maps Ads in 3 Simple Steps 1. Set Up &amp; Verify Your Google Business Profile Before running ads, make sure your Google Business Profile is fully optimized.💡 Checklist: ✅ Add high-quality photos of your business. ✅ Get at least 10+ Google Reviews (ask happy customers!). ✅ Use a clear business description with keywords like "Best Electrician in [Your City]."&nbsp; 2. Launch a “Local Search Ad” Campaign Google lets you run Local Search Ads that appear above organic results when people search for services in your area.💡 How to Set It Up: ✅ Go to Google Ads &gt; New Campaign &gt; Local ✅ Select “Get More Store Visits” ✅ Add your Google Business Profile so ads show directly on Google Maps&nbsp; 3. Track &amp; Optimize Your Results Once your ad is live, check Google Ads Insights to see: ✅ How many people clicked “Call” from your ad ✅ How many got directions to your business ✅ Which areas your ads are performing best in💡 Pro Tip: If clicks are expensive, adjust your ad radius to only show in high-converting areas.&nbsp; 🚀 Want More Customers from Google? We Can Help! At 99 Ads, we run Google Maps &amp; Search Ads for just £99/month—no contracts, no stress!✅ We handle setup, targeting &amp; optimization. ✅ Free ad edits anytime. ✅ 100% risk-free—cancel anytime!👉 Contact us to get your first ad preview FREE!

How to Use Google Maps Ads to Get More Local Customers

🎯 Mastering Facebook Audiences: The Secret to High-Converting Ads If you’ve been running Facebook Ads without seeing great results, the problem might not be your ad—it’s who you’re targeting. Facebook’s audience system has changed massively in 2025, and businesses that adapt will get cheaper leads and better conversions.🔥 The 3 Types of Facebook Audiences You MUST Use 1. Advantage+ Audiences (Let AI Do the Work) Facebook has moved away from manual interest targeting and is now using AI to find the best audience for you. This means you no longer need to select tons of interests manually.💡 How to Use It: ✅ Select Advantage+ Audience when setting up your ad. ✅ Let Facebook optimize automatically for a few days before making changes. ✅ Focus on strong creative (images/videos)—Facebook’s AI will handle the rest.&nbsp; 2. Lookalike Audiences (Scale Up Fast) Lookalike Audiences help you reach new people who are similar to your best customers.💡 How to Use It: ✅ Upload a customer list or use data from your website visitors. ✅ Select 1%-3% Lookalike Audience (smaller for precise targeting, larger for reach). ✅ Run a video ad—video content performs best with Lookalike Audiences.&nbsp; 3. Retargeting Audiences (Turn Visitors into Buyers) Most people won’t buy the first time they see your ad. Retargeting brings them back.💡 How to Use It: ✅ Set up a Custom Audience for website visitors, video viewers, or engaged users. ✅ Offer a discount or bonus in your retargeting ad (e.g., "Get 10% Off If You Order Today!").&nbsp; 🚀 Want Facebook Ads That Actually Convert? At 99 Ads, we run Facebook ads that bring in real customers, not just clicks—for just £99/month!✅ We set up targeting, optimization &amp; free edits. ✅ No contracts—cancel anytime. ✅ More leads, more sales—less hassle.👉 Contact us to get your first ad preview FREE!

How To Master Facebook Audiences

&nbsp; 🚀 February 2025: The Latest Facebook &amp; Google Ads Updates You Need to Know. If you're running ads for your business, staying on top of the latest changes can mean the difference between wasted money and consistent new customers. Facebook and Google have made some big updates this month—here’s what’s new and how you can take advantage of it!🔥 1. Facebook’s AI-Powered Targeting Just Got Smarter Facebook is shifting away from manual interest-based targeting and focusing more on AI-driven audiences. What does this mean? Instead of choosing exact interests, Facebook will now automatically find people most likely to convert based on your ad performance.💡 What You Should Do: ✅ Use Advantage+ Audiences in your ad settings. Let Facebook’s AI find the best audience. ✅ Start with a broad audience and allow Facebook to refine it over a 3-5 day period. ✅ Keep testing different ad creatives—images and videos matter more than ever!&nbsp; 🔎 2. Google’s AI-Powered Search is Changing How Ads Work Google has introduced AI-generated answers at the top of search results, meaning fewer users may click on traditional ads. To stay competitive, businesses need to adapt their Google Ads strategy.💡 Best Strategy: ✅ Run Performance Max campaigns to reach customers across YouTube, Gmail, Search, and Display Ads. ✅ Use high-converting ad headlines (e.g., "Limited Offer – Book Today!"). ✅ Make sure your Google Business Profile is fully optimized—this helps with organic and paid visibility.&nbsp; 💰 3. AI-Powered Ad Creatives: Are They Worth It? Both Facebook and Google now offer AI-generated ad creatives that write, design, and optimize ads automatically. But are they effective?✅ Good for: Generating quick ad variations and testing new ideas. ❌ Not great for: Strong brand consistency—AI might adjust your message too much.💡 The Best Approach:Use AI to create multiple ad versions, but always test them against human-written ads to find what converts best. &nbsp; 🔥 Want Ads That Actually Work? Let Us Handle It! Running Facebook and Google ads shouldn’t be stressful. At 99 Ads, we create, manage, and optimize high-performing ads for just £99/month—no contracts!✅ We handle setup, targeting, and free edits so you don’t have to. ✅ More leads, more sales—less hassle! ✅ 100% risk-free—cancel anytime!👉 Contact us&nbsp; to get your first ad preview FREE!<figure id="figure-opshctwrldm7ehymw5"><img id="opshctwrldm7ehymw5" src="https://media.gettyimages.com/id/1263106569/photo/taking-this-meeting-global.jpg?b=1&s=2048x2048&w=0&k=20&c=1UOkglvoe8WqhlUsfLyQKfonM07HaDfckRhkeZM1wiI=" alt="Taking this meeting global" title="Taking this meeting global" class="object-cover bg-gray-100 rounded-lg md:rounded-xl lg:rounded-2xl" style="aspect-ratio: 16/9; object-position: center center;" data-corners="default" data-aspect="16:9" data-caption="" data-positionX="undefined" data-positionY="undefined" data-fullWidth="false"/></figure>

Digital Round Up

99Ads

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